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Nickie Shobeiry, Amen Jafri and Zainab Muse. Photo: Creatorland

Creatorland: Following the lives of five extraordinary entrepreneurs—11.15.18

By Nickie Shobeiry on November 9, 2018



Creatorland is a docu-series following the lives of five of Ottawa’s entrepreneurs, diverse both in culture and talent. Below, Nickie Shobeiry – the TV Host of Creatorland – writes about the series, and what audiences can expect at the Official Screening.

Creatorland is a new female-led docu-series following the lives of five culturally-diverse entrepreneurs in the city, asking:

  • The driving factors behind why they do what they do;
  • The unfiltered truth about challenges faced;
  • The impact these entrepreneurs hope to leave behind.

Created in partnership with Bell Media and award-winning Ottawa digital agency, Wingd Inc., Creatorland strongly advocates for women, youth and newcomer immigration entrepreneurship for the city’s growth.

As a docu-series, Creatorland brings diversity both to the front and back of the camera. The Official Screening is taking place during Global Entrepreneurship Week.

Starting at 6:30pm on November 15, the evening features a panel discussion with all five entrepreneurs, amazing performances by local artists, special giveaway prizes, and delicious food sponsored by local food company, TastersHUB. In addition, there is a VIP Reception prior to event will also take place inside the theatre at 6pm.

Creatorland is led by three women self-identifying as visible minorities: Zainab Muse, Wingd Inc. CEO and Creatorland Producer; Amen Jafri, Director; and your most humble writer, Nickie Shobeiry, TV Host.

What inspired Creatorland producer and creator, Zainab Muse, to create this series? “As a young Black woman immersed in Ottawa’s entrepreneurship community, I haven’t seen a significant amount of diversity across all levels in the people being invited to speak about growing a business in Canada,” Zainab said. “Creatorland shares the strong motivations behind why people choose to start their own business. And it presents diversity both in talent and culture, so that anyone and everyone can see themselves in our featured entrepreneurs.”

The series explores the all-important why: why do these entrepreneurs do what they do? Some of the featured entrepreneurs include fashion designer and owner of KANIA, Stacey Bafi-Yeboa; owner of beloved Moo Shu Ice-Cream, Liz Mok; and storyteller, actress and co-founder of Origin Arts and Community Centre, Jacqui du Toit.

What’s more, Creatorland will be making a very special announcement during the screening about an upcoming opportunity for Ottawa’s youth entrepreneurs.

Tickets to the November 15 premiere are on sale now. Follow Creatorland on Facebook and Instagram @Creatorland and on Twitter @AskCreatorland.