Season 2 of FRMULA, the flagship program of the Ensemble Non-Profit is now accepting applications, and it includes a new stream for burgeoning artist managers in Ottawa.
FRMULA is a 6-month professional development program consisting of equal parts creation, production, and professional development, aimed at emerging artists and artists managers. FRMULA provides participants with access to tools and resources often unattainable to emerging artists in Ottawa. This year the program is evolving and will include artists and artist managers. With support from producers and engineers, participants will work together in a team environment.
“Year one of FRMULA was such an incredible experience,” says Rebecca Dickson, co-founder of FRMULA. “It’s rewarding to be able to learn from your own work and bring it back to the table to elevate it higher for the next year. I know I wish I had that opportunity when I was embarking on my journey. We have such an incredible team behind the program, it’s going to be a fulfilling year.”
“The goal is to build an infrastructure for talent that have big dreams in this small city.”
The chosen participants will attend workshops led by industry professionals (largely based in, but not limited to, Canada) and carry out tasks, create goals, and participate in challenges related to the workshop.
At the end of the 6-month program intensive, every team (Artist + Artist Manager) will present a pitch deck to an A&R group.
“I am excited for the new season of FRMULA. We plan to stress the importance of teamwork and self-awareness,” says City Fidelia, another co-founder of FRMULA. “The new elements in our program will have the participants equipped with the tools and resources to be successful in the music industry. The goal is to build an infrastructure for talent that have big dreams in this small city.”
This year’s iteration is being sponsored by ADVANCE, Canada’s Black Music Business Collective, providing the capacity for FRMULA to grow. “The support from them is vital for the work that we do,” says City Fidelia. “It’s beautiful to see an organization like them be invested in the growth of our art scene.”
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Visit weareensemble.com/frmula for more information. Applications are open until May 24, 2022, don’t hesitate to reach out to Ensemble Non-Profit if you have any questions or send a DM to@ensemblenonprofit on Instagram.